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Feasibility of servitization: Transforming fashion value chains to circularity through service innovation

Herausgeber*in: The Swedisch School of Textiles, Science Park Boras, re:textile

Autor*in: Jonas Larsson, Ann Vellesalu, Rudrajeet Pal, Adrian Zethraeus, Jan Carlsson

Schlagwörter: Altkleider, Circular Economy, Europa, Innovation, Lebenszyklus, leihen, Kreislaufwirtschaft, Marktentwicklung, Nachhaltigkeit, Upcycling, Recycling, Secondhand, Strategien


Servitization is a growing phenomenon to improve resource efficiency, leading to positive effects for the environmental and for society. It stands for the innovation of an organization’s capabilities and processes to create mutual value through a shift from selling products to selling product service systems. In this context, product-service systems are one of the most effective instruments to attain a resource-efficient circular economy. It combines design principles, technology considerations, and marketing strategies into a business model for extending the useful life of a garment. In particular, the economic implications and feasibility will be assessed for such a business model, taking into account crucial factors, such as logistics flow, quality factors, key performance indicators (societal, environmental, economic), life-cycle discussions and the required competence-building.

This report demonstrates an economic feasibility assessment, by examining two examples of servitization for circularity in the apparel and fashion industry, and outlining potential business models, along with prospects for future research. Core elements for decision-making and the economic implications and feasibility of extending the useful life of a garment through servitization are identified here.

Erscheinungsjahr: 2019

Sprache: Englisch

Umfang: 65 Seiten

Zielgruppe: Studierende, Dozierende

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